I'm Martin Wheatley — twenty years running large teams, founder of The AI Leader Lab, director of Rawson Ellis Ltd and host of The Frontier Leader Show. I guide CEOs and senior leaders from passenger to hand on the wheel with AI.
What I do
Advisory and training for CEOs and senior leaders who want AI to enhance how they lead — not just how fast they work.
For leaders of 50–1,000 person organisations who want to be in command of AI, not carried along by it.
Visit The AI Leader Lab →
Change and leadership experts, because change is personal.
Visit Rawson Ellis →Conversations with leaders working a step ahead — on AI, judgement and what leading well looks like now.
Hear the show →The podcast
Conversations with leaders working a step ahead — on AI, judgement and what leading well looks like now.
Each episode, Martin sits down with a leader who is putting AI to work inside a real organisation — no vendors, no theory. What they tried, what broke, and what they would tell a peer over coffee.
About
Before AI was the agenda, the work was always the same: transformational change, with people at the heart of it. Target operating models. International teams. Business process outsourcing. Change initiatives where real livelihoods depended on getting the decision right.
I spent twenty years running large teams — hundreds of people, real budgets, real consequence when a decision landed badly. The Monday question at the top of this page isn’t rhetorical: I’ve been on the receiving end of it, and I remember when the honest answer was “I don’t know yet.”
AI arrived as one more thing leaders were expected to have a view on, overnight. I chose to get my hands on it early — not as a technologist, but as an operator working out what it actually changes about running a business. I’m a step ahead of the leaders I work with, not a mile ahead. That closeness is the point: I remember exactly what last quarter’s uncertainty felt like, because I had it.
Now I spend my time guiding CEOs and senior leaders from passenger to hand on the wheel — through The AI Leader Lab, through Rawson Ellis, and in the conversations on The Frontier Leader Show. The aim is always the same: leaders who are sharper and steadier with AI, leading people who are greater for it.
Principles
"Principles are fundamental truths that serve as the foundations for behaviour that gets you what you want out of life. They can be applied again and again in similar situations to help you achieve your goals."
What people say
A 30-minute conversation, no charge and no pitch. You'll leave with a clearer view of where to start — whether or not we work together.